Website Health Check

The Website Health Check test is specifically for those that already have a website and would like to know how it is performing using 4 sets of key metrics. This Website Health Check test is an overview, it’s certainly not and in-depth test by any stretch. For a comprehensive technical breakdown, GTmetrix is the tool of choice.

4 Key Metrics

01. Website Performance

When looking at website performance, we look at 6 Key Components. The following components are considered the bare minimum that needs to be achieved in order to get Google (and other Search Engines) to notice your page.

Page size

The heavier the site page, the slower the load. For optimal performance, try to keep page size below 3MB.

Page requests

The more HTTP requests your website makes, the slower it becomes. Combine files to minimize the number of requests made.

Page speed

Best-in-class webpages should load within 3 seconds. Any slower and visitors will abandon your site, reducing conversions and sales.

Browser caching

Browser caching speeds up your website by storing frequently used content in local memory.

Page redirects

Page redirects add an additional loading cycle, increasing the time to display the page.


When your JavaScript and CSS are properly compressed, it makes your website run much faster.

02. Mobile Friendly

Traffic from mobile devices is growing fast. Optimize your website for mobile or you’ll miss out on valuable traffic, leads, and revenue.

website health check image


Responsive design gives you a bump in search rankings for searches on mobile devices.


The viewport lets you control your page width and scale on different device types.

03. Search Engine Optimisation

Make sure your website is easy for users to discover—and easy for search bots to understand—with better page titles, headings, and meta descriptions.

Page titles

Page titles should be no longer than than the specified  characters in length according to Google.

Meta description

Meta descriptions should be no longer than 300 characters in length and should be relevant to the page.


Heading tags distinguish headings from core page content.


Site maps help users navigate your site quickly and easily.

04. Website Security

SSL certificates protect websites from attacks and give visitors confidence that your site is authentic and trustworthy.


Do The Test Yourself

To do the test yourself, head over to the Website Grader and enter your site’s address ( or

NOTE: You will be asked for your email address, this is optional.

If you think we can help, let us know!

We love helping those with online ambitions. We are extremely well aware that ideas are hard to share sometimes. You can be rest assured we will never, ever share your ideas with anyone outside of our design team.

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